Wouldn't you love to see a commercial on prime time TV sponsored by Redding or RCBS promoting their handloading equipment.
If there is a drop off you'd have to blame marketing. Advertising in the gun rags is one method of exploiting an already captive buyer group. They need to branch out to other, similar minded, audiences. NASCAR might be a good start.
If there is a drop off you'd have to blame marketing. Advertising in the gun rags is one method of exploiting an already captive buyer group. They need to branch out to other, similar minded, audiences. NASCAR might be a good start.